Heart & Cherry thoughtfully curates iconic contemporary art and creates original limited prints and objects. Building a space of today's collectors, curators and creators Heart & Cherry honors rare cultural artifacts, their provenance and intrinsic relevance to bring you the best in contemporary art.

Heart & Cherry was
founded by Zita Sárvári in 2020

The Heart & Cherry collection will provide a comprehensive cross-section of contemporary fine art.

Keep your eye on it!


Zita Sárvári is an art consultant and curator in the creative fields and arts with more than 10 years of experience. In her curatorial work, discovery is important to her, presenting alternatives to the prevailing canon, helping young artists enter the market and introducing artists with Hungarian roots living abroad to the domestic audience.

She develops art collections for those who understand that collecting art is not only a passion, but a social responsibility.
She founded Heart & Cherry as a venture creating new ways to discover and own works from exceptional artists, a perfect entry-level for a new generation of collectors to start their own art collection.
Since 2018 she has been the art advisor for the Fajó Foundation, which was dedicated to preserving and managing the artistic estate of János Fajó.
She edited the book YouHu, a selection of contemporary Hungarian artists with which she realized a long cherished ambition.